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Strategy Makes Its Largest Bitcoin Purchase of 2026

Strategy logo with Bitcoin coins. Source: TechGaged / Shutterstock

Strategy Makes Its Largest Bitcoin Purchase of 2026

In Brief

  • • Strategy bought 22,337 BTC for about $1.57B.
  • • Total holdings rose to 761,068 BTC.
  • • The firm is nearing break-even on its position.
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Strategy has expanded its Bitcoin (BTC) holdings with another major purchase, reinforcing its long-standing accumulation strategy. The company acquired 22,337 BTC for roughly $1.57 billion, marking its largest buy of the year so far. The move comes as Bitcoin trades near key levels, bringing the firm closer to breaking even on its overall position.

Strategy adds another massive Bitcoin purchase

According to an official filing, Strategy (formerly known as MicroStrategy before the rebranding) purchased 22,337 BTC at an average price of $70,194 per coin, funded through capital raises tied to its equity programs.

As of March 15, 2026, the company now holds 761,068 BTC, acquired for approximately $57.61 billion at an average price of $75,696.

This latest acquisition ranks as the company’s largest Bitcoin purchase since late 2024, and the news of it was shared in an X post on March 16 by Strategy’s executive chairman and co-founder, Michael Saylor, who said:

News of the Strategy’s most recent BTC purchase.
News of the Strategy’s most recent BTC purchase. Source: Michael Saylor/X

Funded through capital markets activity

The filing also shows that the purchases were financed through share sales and related instruments. During the same period, Strategy raised approximately $1.57 billion in net proceeds, which were then used to acquire Bitcoin.

This approach reflects the firm’s continued reliance on capital markets to expand its BTC exposure.

Strategy’s share sales.
Strategy’s share sales. Source: Strategy Form 8-K

Buyer conviction remains strong

Indeed, Strategy has continued accumulating Bitcoin despite periods of price volatility. The company hasn’t sold its previous holdings, even during significant drawdowns, and continues to raise funds through equity and convertible instruments.

According to the prominent crypto market analyst Darkfost from blockchain analytics firm CryptoQuant, the latest purchase also surpasses a previous 2026 buy of around 22,307 BTC, signaling sustained conviction in Bitcoin’s long-term outlook.

Strategy’s Bitcoin buys and sells.
Strategy’s Bitcoin buys and sells. Source: Darkfost/X

Nearing break-even levels

With Bitcoin recently trading near the mid-$70,000 range, Strategy’s average cost basis is now close to current market prices. Specifically, the current price of BTC stands at $74,367.09, up 1.7% on the day, advancing 5.6% across the week, and gaining 5.1% over the past month, according to the most recent chart information.

Bitcoin price 7-day chart.
Bitcoin price 7-day chart. Source: CoinGecko

This places the firm near a break-even point on its aggregate holdings, a notable shift after periods of unrealized losses during earlier market downturns.

If Bitcoin continues to trend higher, Strategy could soon return to a net profit position on its BTC portfolio.

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